Khalid Williams

Walk into a lot of bars and Irish whiskey still gets coded as a “shot bottle.” It’s the thing you pour fast when the room gets loud. And listen-shots are valid. Shots are culture. Shots are celebration. But when an entire category gets reduced to a single use-case, we leave money and reputation on the table. In restaurants, we don’t just serve liquid-we curate meaning. Irish whiskey deserves the same thoughtful positioning we give Scotch… and the same “daily-driver value” respect we give...

Two people walk into my bar. They both want to make amazing drinks for that holiday dinner. One of them is a bartender that studies the craft on a regular basis. The other person doesn’t know much besides a few drinks they they enjoy and have never made drinks themselves. Does one deserve to have a better time than the other simply because they do this all the time? I say no. We all deserve to have a good time and enjoy our adult beverages or mocktails. Holiday Cocktails - Just keep it...